What are alternative assets?

Compared to the public markets, private capital fund managers typically take a more active role in managing the companies and assets in which they invest. They will often contribute to business strategy an
may play a role in managing assets directly. The nature, size and structure of investments in private capital can vary greatly, but funds generally seek to value or support the development of the companies and assets in which they invest. The intent is to generate strong returns on behalf of its investors over a pre-determined lifetime.