SWOT analysis of Online Food Ordering

A study from the National Restaurant Association of India says that by the year 2021, the restaurant industry is expected to contribute about 2.1% to the total GDP. With the expansion of the digital platform and online food delivery startups, there is a radical shift in that industry. There have been a quick change in urban lifestyle facilitating easy, early home delivery models growing at a good rate. Thus, many online food ordering companies have started in recent years.