Facebook Strategy for Conventional Commerce: A Complete Guide

In the era of e-commerce and rapid digital transformation, conventional commerce businesses—such as brick-and-mortar stores, local retailers, and physical outlets—often struggle to stay competitive. However, the bridge between traditional retail and modern consumers is already built. That bridge is.

With over 2.9 billion monthly active users, Facebook remains a powerful platform for engaging customers, promoting products, and driving both foot traffic and online orders. This guide will walk you through a comprehensive Facebook strategy specifically designed for conventional commerce, helping you combine the best of physical and digital retail.