SEO, short for Search Engine Optimization, refers to the practice of optimizing a website to improve its visibility on search engine results pages (SERPs). The ultimate goal of SEO is to increase organic (non-paid) traffic to a website, leading to higher rankings, better visibility, and ultimately, more conversions.
SEO, short for Search Engine Optimization, refers to the practice of optimizing a website to improve its visibility on search engine results pages (SERPs). The ultimate goal of SEO is to increase organic (non-paid) traffic to a website, leading to higher rankings, better visibility, and ultimately, more conversions.