Author: Apeksham

AI in Pharma is revolutionizing the landscape of drug discovery and development. It's enabling pharma companies to advance precision medicine, ensuring that the most appropriate healthcare treatment reaches the intended... Read More

The pharmaceutical industry is an intense business with numerous rules and regulations that can be overwhelming. But it’s important for pharma companies to prioritize compliance to avoid these risks and... Read More

Pharma Teams Must Invest in HCP Engagement

Pharmaceutical representatives play a crucial role in the healthcare industry. They are responsible for not only promoting and selling drugs, but also for being the connecting point between the company... Read More

Cloud computing in the pharmaceutical industry offers unique benefits such as scalability and agility which helps R&D, clinical research & cost savings. For pharmaceutical reps, sales depend on connecting with... Read More

Digital Communication enables timely access for young people to the right clinician at the time when it can make a difference to how they manage their health condition. This is... Read More

HCP identifications, locations, affiliations, as well as payments and contributions that are considered "transfers of value" must be accurately stored and reported. While compliance may be a big catalyst to... Read More

Business Intelligence (BI) modules, like Power BI, have become a favorite tool of multiple pharma companies due to the variety of ways it can positively impact how a company does... Read More

Pharma sales automation requires the buy-in of your management team, stakeholders, and pharma sales reps themselves. Together, you need to review the many benefits of automation and ensure that pharma... Read More

The ZING Engagement Suite enables personalized 1:1 communication using native text messaging on a HCPs iOS or Android device with pre-built integrations with major CRMs. This makes it easy for... Read More

The ZING Engagement Suite is the next generation of P360’s previously announced ZING Communication Module. Strengthened with several new enterprise-grade features, the ZING Engagement Suite is a robust, multi-modal unified... Read More