The Global Potassium Benzoate Market Size Was Worth Around USD 224.7 Million In 2024 And Is Predicted To Grow To Around USD 507.9 Million By 2035 With A Compound Annual Growth Rate (CAGR) Of 7.7% From 2025 To 2035. The global potassium benzoate market is experiencing growth because people want to buy packaged food products and ready-to-drink beverages. The use of potassium benzoate as a safe and effective preservative in personal care products drives market growth because potassium benzoate serves as a low-sodium replacement for sodium benzoate.